OUR SERVICES
Strategic and aesthetic; this is true brand architecture.
what we do
for dentists and dental practices:
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Data-driven targeted campaigns that convert. From ideation and strategy to copy and creative, all handled in-house.
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Ideal for practices who want expert advisors helping steer the strategy. Gain clarity, direction, and actionable insights across branding, content, influencer strategy, AI, content production, and paid growth, keeping your marketing aligned, strategic, and effective.
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Multi-platform management and strategic content planning, publishing, and engagement. Built for consistency and growth.
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Visual and verbal branding to help you stand out. From logo and color palette to brand voice, tone and positioning, we build foundations that last.
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Custom websites that reflect your brand and make it easy for patients to take the next step. Designed to look great and perform even better.
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Professional editing that takes your raw content and turns it into polished, on-brand posts your audience will actually stop and watch. Tailored for each platform your patients are on.
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Professional copy and visuals tailored with precision to your brand voice and aesthetic. Ideal for social, web, email, and educational content.
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Professional photo and video production that captures the real patient experience and elevates your brand story for each unique digital platform.
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Turn your influence into income with a clear strategy for partnerships and affiliate platforms that align with your brand and audience.
Want to work with us? Here’s our process…
Start here.
Browse our services to see how BSD can support your growing business. If you’re unsure about what services fit your needs, don’t worry, we’ll help clarify things during your discovery call.
Submit your inquiry through the contact form.
Once we receive your form, our team will review your brand and goals. We’ll then reach out within 24 hours to schedule a discovery call.
We’ll build a custom proposal just for you.
After the call, you’ll receive a tailored proposal with recommended services, a clear scope of work, and pricing that reflects your needs and goals.
What our current clients are saying:
Growing your dental practice shouldn’t feel like pulling teeth.
In 2025, your online presence plays a major role in how patients find you, build trust, and decide to book. But that doesn’t mean you need to become a social media manager on top of everything else. Your time is better spent with patients, not behind a phone trying to keep up with trends or engagement.
That’s where we come in. We work with dentists and dental teams who are ready to grow with intention. Our approach blends strategy, content, and digital design to help you build a social presence that feels aligned with who you are and where you're headed.
And unlike most agencies, we speak ‘dental.’ We know how to position your expertise, speak to your ideal patients, and create content that feels both professional and personal.
If you're ready for thoughtful, high-quality support that keeps you focused on your craft, explore the services we offer. We'll handle the strategy and execution so you can stay focused on dentistry.
Bright Smile Digital Services
Bright Smile Digital Services
Paid Media
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Grabbing attention online is one thing, but getting the right patients through your doors is another. We build paid campaigns that drive real results, not just reach. Every ad is tailored to your brand, your goals, and your ideal patients. From messaging to targeting, we take a thoughtful, data-backed approach that turns clicks into consultations.
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Paid Strategy Development – Custom campaign planning aligned with your goals and audience.
Ad Creative – Fully branded graphics and videos for scroll-stopping performance.
Campaign Management – Setup, testing, and optimization across platforms.
Budget Allocation – Strategic use of ad spend based on conversion data.
Performance Reporting – Clear insights on what’s working and where to pivot.
Consulting
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Our consulting service is ideal for those ready to execute but who want expert advisors helping steer the strategy. You’ll have consistent access to our team for clarity, direction, and actionable insights across branding, content, influencer strategy, AI, content production, and paid growth, keeping your marketing aligned, strategic, and effective.
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Strategy Sessions – A deep dive into one area of focus (social, brand, content, partnerships, etc.).
Audit & Recommendations – Honest feedback and improvement opportunities.
Custom Action Plan – Clear next steps tailored to your goals and timeline.
Follow-Up Support – Optional recap document or post-call check-in.
Social Media Management
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We build your digital presence around intentional strategy, not guesswork. This service is designed for dentists and practices that want to stay visible, build trust, and grow consistently without spending hours behind the screen editing and posting content for your social accounts. You’ll still be involved where it matters, but our team handles the logistics and execution from content planning and editing to drafting and posting, so you can stay focused where it matters most.
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Platforms — Instagram, TikTok, Facebook, LinkedIn, Pinterest and YouTube.
Content Calendar Creation – A strategic plan for consistent, engaging posts.
Daily Engagement & Community Building – Strengthening relationships with potential and existing patients.
Organic Growth Strategies — Expanding your reach without relying solely on ads.
Performance & Growth Tracking — Monthly reports with insights on engagement, reach, and growth.
Monthly Strategy Call — Monthly team calls to align on strategy, KPIs and updates.
Dedicated Creative Manager — to lead your account strategy and coordination.
Brand Development
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Branding isn’t just your logo, it’s the entire way someone experiences you and your practice. We help you clarify your voice, visuals, and positioning so that everything you share feels cohesive, confident, and distinctly yours. Whether you’re evolving your brand or building one from scratch, we make sure it aligns with where you’re headed.
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Brand Audit — A deep dive analysis to identify gaps and opportunities.
Strategic Brand Direction – Defining how you want to be known and why it matters.
Brand Identity Refresh – Updated logo, colors, and type to match your growth.
Visual Guidelines – Cohesive design direction for consistent content and collateral.
Messaging Framework – Clear brand voice, tone, and positioning.
Web Design
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Your website should do more than exist, it should work for you. We design clean, strategic websites that reflect your brand, guide visitors with intention, and drive action. Every page is custom-built, optimized for mobile, and structured to support long-term growth.
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Custom Site Design – A fully original layout tailored to your brand and user journey.
Strategic Wire-framing – Thoughtful structure that guides visitors toward action.
Mobile Optimization – Seamless experience across all devices.
Visual & Copy Integration – Content that aligns with your brand identity.
Built-In Conversion Strategy – Designed to increase inquiries and patient bookings.
Content Editing
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From raw footage to scroll-stopping content, we turn your videos and visuals into polished, on-brand posts that look professional and perform. Professional editing is more than clean cuts and nice graphics. It’s about telling your story in a way that builds trust, grabs attention in seconds, and makes patients feel confident choosing you. In a crowded feed, the difference between being ignored and being remembered often comes down to how your content is edited. We make sure every piece of content reflects your brand with engaging, credible, and ready to convert content.
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Short-Form Video Editing – Polished cuts for Reels, TikToks, and YouTube Shorts.
Long-Form Video Editing – Clean, professional edits for YouTube, website, or educational content.
Photo Editing – Professional color grading for photo content.
Custom Graphics – Visuals tailored to your brand’s style and feed aesthetic.
Two Rounds of Revisions – Ensuring every piece meets your vision before it goes live.
Copywriting & Graphic Design
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The way your brand speaks and looks should be just as refined as the service you deliver. We craft language and visuals that resonate with your audience and support your goals, whether you're educating, connecting, or positioning yourself as a leader. It’s is all about giving your brand a consistent voice and engaging visuals that resonate.
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SEO Captions & Copy – Optimized for visibility, engagement, and brand tone.
Blog & Long-Form Writing – Educational content that builds trust and authority.
LinkedIn Content – Professional posts to position you as a thought leader.
Graphic Design – Custom assets for social media and web.
Content Production
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Your website should do more than exist, it should work for you. We design clean, strategic websites that reflect your brand, guide visitors with intention, and drive action. Every page is custom-built, optimized for mobile, and structured to support long-term growth.
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Professional Photo & Video – High-quality visuals of your team, space, and patient experience.
Long & Short-Form Production – From Instagram Reels to educational video series.
Full-Service Editing – Polished content ready for any platform or format.
Visual Planning – Vision boards, styled shoots, and strategic shot lists.
On-Brand Storytelling – Content that educates, connects, and builds patient trust.
Creative Coordination – End-to-end planning so your shoot runs smoothly and stays on message.
Brand Partnerships & Affiliate Marketing
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From raw footage to scroll-stopping content, we turn your videos and visuals into polished, on-brand posts that look professional and perform. Professional editing is more than clean cuts and nice graphics. It’s about telling your story in a way that builds trust, grabs attention in seconds, and makes patients feel confident choosing you. In a crowded feed, the difference between being ignored and being remembered often comes down to how your content is edited. We make sure every piece of content reflects your brand with engaging, credible, and ready to convert content.
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Affiliate Storefront Setup – ShopMy, LTK, and Amazon Storefront creation and management.
Monetization Strategy – Guidance on how to highlight products and services that align with your brand and audience.
Partnership Outreach – Strategy and support for identifying, pitching, and securing the right brand collaborations.
Content Integration – Direction on how to seamlessly incorporate affiliate products and partnerships into your posts.
Client Testimonials
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“Robbi transformed our 15-year practice, elevating our brand and visibility with a powerful digital strategy. While still seeing patients, she built a personal online presence that set us apart, attracting a steady stream of new patients and taking us from six to seven figures in just a year. But the growth didn’t stop there. She positioned us as a top-tier practice in a saturated market. Robbi has a rare talent for turning social media into real business success. Any practice looking to scale would be lucky to have her and her team.”
– Spike, Practice Owner & Senior Dentist
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"Before partnering our profit margins were nowhere near where they should be, and our revenue was stagnant at $25,000 a month. I was skeptical that anyone could deliver on the promises Jay made, but we gave it a shot. The results were beyond my expectations. In just a short time, our profits soared to $257,000 a month, leading to an annual revenue of $4,396,121 with a 40% profit margin. The impact on our business has been life-changing. If you’re unsure about taking the next step with Velocity, just remember...these guys know how to deliver."
- Jose Owner/CEO TRS
